According to a study released by comScore, Inc, an internet measuring firm, one out of 10 minutes spent by a person on the internet is spent on a Google-run site.
The study, focusing on Google's relative dominance in the two emerging internet markets of India and Brazil, also ranked Google Sites as the most visited internet property worldwide with 854 million unique visitors aged 15 and older in July, an increase of 18-per cent during the past year. Nearly 75 per cent of all Internet users worldwide visited Google Sites, which also accounted for 9.4 per cent of all time spent online.
Google usage is more prevalent in certain global markets than others. Two particular markets stand apart from the rest in terms of their dependence on Google: Brazil and India. In July, 29.8 per cent of total time spent online in Brazil was spent on Google Sites, with India only slightly lower at 28.9 percent. The next highest global market was Ireland at 15.9 per cent.
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